Do you have kids that donโ€™t know what to be for Halloween yet? Do you yourself not know what to be for Halloween yet?ย To help in the search for the top Halloween costumes of 2023, the team at GetCenturyLink carved out time to find the Halloween costumes Americans are searching for most.ย 

Using articles from DIYs, The New York Post, PopSugar, Variety Magazine, and HalloweenCostumes.com, they gathered some of the most popular Halloween costumes in the United States. Then, they analyzed their search volume and relative popularity by state using some online tools that follow trends.

The top 3 most popular costumes this year are the cat, fairy, and skeleton. Nearly 1 in 4 Americans are thinking of dressing up as the #1 most searched costume: a cat! MEOW!! In second place this year is a fairy costume, with 20% of the nation googling it most.

Fun Facts about Top Halloween Costumes of 2023

  • Cat costumes were the most searched nationwide in 2023, with 12 states googling them more than any other.

  • Fairy costumes were a close second, racking up the most searches in 10 states.

  • Classic Halloween-themed costumes, including skeleton, vampire, zombie, and witch getups, topped the searches in 3 to 5 states each.

  • Pop culture Halloween costumes, most of them movie and TV characters, were most searched in 20% of the country.

Florida comes in with the Pirate as our top Halloween costumes of 2023!


You can find the top other most searched Halloween costumes in the full report and see what other states will be wearing.ย 

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Eryn
Eryn is a health conscious momma of four amazing kiddos ranging in age from 7 to 21! She is a marketing maven and mentor with over 20 years of business development and marketing under her belt. She beyond obsessed with all things purpose, giving back, wellness, and marketing. Living in Orlando for over 17+ years, this Flo-Grown, Miami native has fallen for The City Beautiful and all it has to offer! From the local arts, to the craft beer and foodie scene, to all of the non-profits and giving opportunities, Eryn is in love with all things Orlando! Her connection with local moms, businesses of Orlando and philanthropy goes deep.ย Eryn uses her ๐˜ฆ๐˜น๐˜ฑ๐˜ฆ๐˜ณ๐˜ช๐˜ฆ๐˜ฏ๐˜ค๐˜ฆ to ๐˜ฆ๐˜ฅ๐˜ถ๐˜ค๐˜ข๐˜ต๐˜ฆ, ๐˜ฆ๐˜ฏ๐˜ค๐˜ฐ๐˜ถ๐˜ณ๐˜ข๐˜จ๐˜ฆ, ๐˜ฆ๐˜ฏ๐˜จ๐˜ข๐˜จ๐˜ฆ, ๐˜ฆ๐˜ฎ๐˜ฑ๐˜ฐ๐˜ธ๐˜ฆ๐˜ณ & ๐˜ฆ๐˜ญ๐˜ฆ๐˜ท๐˜ข๐˜ต๐˜ฆ other mompreneurs in life & business. Eryn is also an accredited Integrative Wellness Consultant, Purpose Coach and certified Social Entrepreneurship/Small Business Coach, and a low tox living advocate. She strives to help other women prosper and flourish in life and business and she thrives on creating authentic partnerships and building relationships. Her motto is "be on purpose" and she lives to better the lives of others.

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